Strategy

Primus logo - long photo

We are building a global financial services holding company with the following key business lines.

Insurance

Our insurance strategy focuses on establishing a regional insurance platform to capitalize on expected growth in the Asian markets.

On 13 October 2009, Primus Financial signed an agreement to acquire a 97.57% stake in Taiwan-based Nan Shan Life Insurance Company, Ltd. from American International Group, Inc. for US$2.15 billion. This marks the genesis of the Primus Financial insurance platform.

Brokerage & Advisory

Our brokerage and advisory strategy is centered on the acquisition of established players in the marketplace.

On 8 April 2010, PFH Partnership Holdings, an affiliate of Primus Financial, signed an agreement to acquire a controlling interest in Chapdelaine & Co.

Asset Management

We are building selected alternative asset investment vehicles focused on markets which offer outstanding opportunities in the current economic environment via:


  • Real Estate – The ROC Fund
  • Private Equity
  • Fund Management

Banking

We seek to acquire, integrate and grow a best-in-class Asian-based banking platform to provide a full suite of services to corporations and Ultra High Net Worth Clients.

We believe the combination of corporate banking, transaction services, markets and brokerage, and private banking best positions Primus Financial to grow with Asian economies and intermediate the massive trade, capital and institutional needs of the future.